Released on February 2002


THE ASIAN INSTITUTE OF MANAGEMENT will inaugurate the Singapore

offering of its innovative two-week certificate course for full-time arts

practitioners -- Managing the Arts Program" (MAP) -- from March 11-22, 2002

at Robertson Quay.

Full-time arts practitioners who are Singapore citizens or permanent

residents may apply for a subsidy of 30% of the course fees (Program Fee:

$3,000) under the Professional Skills Development Fund of the National

Arts Council.


Hailed by artist-managers in the Philippines as life-changing, the AIM

MAP was first launched in Manila last October, 2001, with National Artist

for Sculpture Napoleon Abueva and several key officers of the Cultural

Center of the Philippines among its pioneer graduates.

The MAP design and delivery is attuned to the language and native

intelligences of artists. It is anchored on Asian values and focuses on

the best management practices of both East and West. Through the AIM's

unique experiential, participative and whole-brain learning method, the

program aims to bridge the creative tension between strategic business

goals and the artistic mission, while developing the full leadership

potential of the transformational manager.


Founded in 1968 by Asian visionaries in cooperation with the Harvard

Business School and the Ford Foundation, the Manila-based Asian Institute

of Management has been noted for its expertise in practitioner-oriented

management education. Ranked by Asia Inc. and Asiaweek among the Top 5

B-Schools in the region, it has also been cited "for setting regionwide

standards for excellence and relevance in training Asian managers for

Asia's development" by the Ramon Magsaysay Awards Foundation. To-date, it

continues to attract regional participants to its degree and certificate

courses in business and development management, entrepreneurship and

executive education.


Official application forms for those wishing to avail of the grant may

be downloaded from the NAC's website at http:

// .html. These forms and the

required supporting materials should be submitted to the NAC by February

28, 2002. For inquiries, please call NAC Grants officers at 8379516/7.


Applications are subject to the assessment criteria of the program.

For reservations, you may contact Ms. Grace Lo Si En, Singapore

Liaison; Tel. 90535879; e-mail: And for further

information about the AIM and its Programs, you may also visit the AIM

Website at http//, or contact Ms. Frances Billano, Program

Assistant; Tel: (632) 8924011-25 loc. 144; Fax: (632) 8172728; Email: